Sunday, January 2, 2011

22 Fashion Designers Each Create a LBD for a Great Cause: Fighting Cancer


Swarovski Elements, the American Cancer Society, Philips de Pury and 22 of the world's A-list designers recently debuted a very special social media campaign to help find a cure for cancer: "22 Ways to Say Black." Lanvin's Alber Elbaz, Jean Paul Gaultier, Vivienne Westwood, Donna Karan, DVF, Phillip Lim and others each created a custom, one-of-a-kind little black dress adorned with sparkly Swarovski Elements which will be auctioned at a glamorous event in NYC at Philips de Pury on September 20th - with 100% of the proceeds going to the American Cancer Society and La Ligue Contre le cancer in France. And even if you can't make it to New York, you'll be able to bid online at LiveAuctioneers.com! For more, including pix of all the dresses plus video, check out their FB page.
We can only hope each of the dresses represent 22 ways to find a cure in our lifetime.

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